challenge
Fairfax Pilates is a startup Pilates studio in the Washington, D.C. metro. The studio was founded by Brittany Clark, a fully certified Athletic Training specialist. Prior to opening Fairfax Pilates, she owned REV Pilates Gym, which ruef had worked with prior. In launching this new studio, Brittany needed a marketing partner who could deliver straightforward results at a fair value. ruef specializes in working with fellow small businesses to accommodate specific needs.
process
ruef worked directly with Brittany and her team to create a vibrant and relaxing look for this website for Pilates. The focus of the site is strengthening the body, mind, and spirit. The site incorporates third-party plugins for Fairfax Pilates’ scheduling and booking.
results
After a few rounds of client feedback and testing, the site launched without a hitch, and has already become an effective marketing tool for the young Pilates studio. As of July 2020, Fairfax Pilates is the third health & wellness company ruef has worked with in the past three months!