Flawed But Fearless is a blog spearheaded by three women whose mission is to create a community of women who want to live fearlessly, have fun, and meet other cool women along the way. Their blog focuses on the trials of motherhood, self-reflection, and the greater Dayton community. They reached out to ruef for a website refresh that embraced who they are.
We sat down with one of FBF’s writers to find out all of their needs for their new sites. After our meeting, we started concepting mockups for their new design direction. We knew they wanted a more functional website that is updated weekly with blogs.
The website launched fall of 2023 and has since supported all their blogs. The website updates in real-time as new blogs are added. The site now features the ability to view blogs based on your favorite authors and lets the women at Flawed But Fearless add new articles about events, playlists, poetry, and recommendations on their own dedicated pages.