folder design with USB/business card pocket for engineering firm

challenge Ahaus, a tooling and engineering company specializing in industrial automation and workholding, needed a folder design to hold not only sales and spec sheets, but to accommodate the many USB-style business cards the company has had for years. process ruef designed a full-color folder with a slot that could open up enough to fit a very thick business card. …

multiple 3D technical illustrations for national wood flooring association

strategy The National Wood Flooring Association (NWFA), the voice of the wood flooring industry in North America, needed multiple 3D technical illustrations for the latest edition of its Wood Flooring Installation Guidelines publication, NWFA’s flagship product which had not been updated for nearly a decade. ruef had worked with NWFA previously on technical illustrations for earlier publications and content for …

website design and development for large-scale relocations company

challenge GWS, a company specializing in large-scale relocations, intra-campus moves, and move management, needed a new website to highlight the company’s abilities and technology, as well as case studies, customer challenges, and community projects. The website would be the hub for multiple GWS brands that serve different industries, as well as the home of GWS Corporate, the company’s flagship brand. …

video production and 3D design / 3D animation for research and development company

challenge UES Inc., an Ohio-based research and development company that specializes in materials and manufacturing and aerospace systems and partners with government and industry customers such as the Air Force Research Laboratory, needed a video production and 3D technical animation that could show off the company’s new Robo-Met 3D, a materials characterization system. The Robo-Met machine provides materials insights needed …

trade show banners and square 7″x7″ postcard for moving company

challenge Planes Global Moving Services, a transportation and logistics company specializing in global moves for individuals and companies, were attending the 2019 International Association of Movers Conference in Chicago, and were in need of marketing materials to help them stand out in the crowd. They knew they wanted a banner/backdrop for their booth, and something unique and full of information …

trade show banner design for industrial engineering firm

challenge AMG, Inc., a full-service engineering and design/build firm that provides design and project management services from conceptual planning through commissioning and start-up, needed a trade show backdrop that could be set up easily, would provide exceptional brand visibility, and could quickly convey the company’s capabilities to prospective clients. process After receiving some general direction and wish list feedback from …

postcards and trade show banners for tooling and engineering company

challenge Ahaus, a tooling and engineering company specializing in industrial automation, needed both a new trade show showpiece as well as print marketing materials that would focus on the messaging campaign, “Built for Good,” an initial concept Ahaus created for ruef to further develop and integrate into future design and media strategies. process ruef designers developed three 8′ tall banner …

website design and development for hospitality-focused moving company

challenge GWS Hospitality, a company specializing in relocations and installations of hotels and casinos, needed a website design that could show off the company’s abilities and technology, as well as case studies, customer challenges, and the GWS Hospitality team. process After the successful launch of GWS Healthcare’s website, ruef and the GWS team wanted to take the GWS Hospitality website …

printed marketing materials and messaging strategy for healthcare moving company

challenge Following the success of the LIFT campaign ruef created for GWS/JLL Synergy, GWS Healthcare, another division of the moving and warehousing company, needed their own trade show campaign and marketing materials, a “sister” campaign to “LIFT”, called “PLAY.” This campaign would be the focus of GWS Healthcare’s presence at a prominent industry trade show, where the company was also …

website design and development for healthcare facility relocations company

challenge GWS Healthcare, a company specializing in healthcare facility relocations, needed a website design that could display the full breadth of the company’s capabilities and technologies, as well as case studies, common customer challenges, and the “stories behind the stories.” GWS Healthcare needed a web and marketing strategy partner, not just a web design firm. process ruef content developers and …