website for pilates studio

challenge Fairfax Pilates is a startup Pilates studio in the Washington, D.C. metro. The studio was founded by Brittany Clark, a fully certified Athletic Training specialist. Prior to opening Fairfax Pilates, she owned REV Pilates Gym, which ruef had worked with prior. In launching this new studio, Brittany needed a marketing partner who could deliver straightforward results at a fair …

folder design with USB/business card pocket for engineering firm

challenge Ahaus, a tooling and engineering company specializing in industrial automation and workholding, needed a folder design to hold not only sales and spec sheets, but to accommodate the many USB-style business cards the company has had for years. process ruef designed a full-color folder with a slot that could open up enough to fit a very thick business card. …

website design and development for large-scale relocations company

challenge GWS, a company specializing in large-scale relocations, intra-campus moves, and move management, needed a new website to highlight the company’s abilities and technology, as well as case studies, customer challenges, and community projects. The website would be the hub for multiple GWS brands that serve different industries, as well as the home of GWS Corporate, the company’s flagship brand. …

trade show banner design for industrial engineering firm

challenge AMG, Inc., a full-service engineering and design/build firm that provides design and project management services from conceptual planning through commissioning and start-up, needed a trade show backdrop that could be set up easily, would provide exceptional brand visibility, and could quickly convey the company’s capabilities to prospective clients. process After receiving some general direction and wish list feedback from …

printed marketing materials and messaging strategy for healthcare moving company

challenge Following the success of the LIFT campaign ruef created for GWS/JLL Synergy, GWS Healthcare, another division of the moving and warehousing company, needed their own trade show campaign and marketing materials, a “sister” campaign to “LIFT”, called “PLAY.” This campaign would be the focus of GWS Healthcare’s presence at a prominent industry trade show, where the company was also …

company culture video for lumber sawmill

strategy As one of the world’s largest producers of American quartersawn hardwoods (and one of our favorite clients), Frank Miller Lumber has always been dedicated to connecting their business with employees and the community on a much more personal level. They approached us a few months ago with a need to communicate and promote this passion. We identified that they …

trade show and messaging campaign for move management firm

challenge Move management firm GWS/JLL Synergy, a division of GWS, a moving and warehousing company, needed a new web presence and marketing materials. But before that, an important trade show was coming up. The trade show and conference is held annually by JLL, GWS’ integrated client. JLL asked trade show booth participants to provide their promotional materials prior to the …

branding and website for firefighter cancer prevention organization

Firefighter Cancer Consultants, LLC assists fire departments across the country to establish or enhance their firefighter cancer awareness, prevention, and support programs. ruef Design was founded in 2013 by Dayton native and former Dayton firefighter Zack Ruef. Coming from a family of firefighters (Ruef’s father and grandfather were captains in the Dayton Fire Department), Zack worked as a firefighter/paramedic for …

nonprofit website redesign with new logo and messaging

strategy Every Child Can Read (ECCR), is a Richmond-based 501(c) 3 non-profit organization with multiple programs that focus on building child literacy in Wayne County, Indiana. The organization’s goals include having all students in Richmond reading on grade level by the time they enter the fourth grade. ruef design needed to ensure that ECCR had a website that was simple to navigate, responsive and could facilitate engagement with …

website design and messaging project for tool and engineering company

Ahaus Tool & Engineering designs and builds custom automation and workholding products for manufacturing customers across the globe. The company needed a new website design that more accurately represented their company. The website, which can be found here, features an modern and simple design, a client-accessible back-end, and a responsive, mobile-friendly platform.