video production and 3D design / 3D animation for research and development company

challenge

UES Inc., an Ohio-based research and development company that specializes in materials and manufacturing and aerospace systems and partners with government and industry customers such as the Air Force Research Laboratory, needed a video production and 3D technical animation that could show off the company’s new Robo-Met 3D, a materials characterization system. The Robo-Met machine provides materials insights needed for materials science applications, from validating additive manufacturing builds or non-destructive testing methods, to testing metals and composite materials.

process

The ruef video production crew of three (two camera operators and a director/producer) captured the Robo-Met in action on a full-day on-location shoot at the UES headquarters in Dayton, OH. The footage was compiled and edited into a rough cut using a temp voiceover and music bed. UES provided ruef 3D designers with footage of the Robo-Met’s microscopic materials analysis capabilities, which we enhanced using motion graphics and 3D technical animation. The Robo-Met itself was recreated in 3D by ruef 3D designers using only photographic reference. Once the script and rough edit was approved, a professional voiceover and music bed was applied for the final edit.

results

ruef delivered the video to the client in a hi-def (1920×1080) format with embedded subtitles. The video was released by UES on the UES website and social media on June 20, 2019. The video is now being used in sales efforts and presentations in a go-to market strategy for Robo-Met sales around the world.